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The company’s recent decision to focus its marketing efforts on the US market is paying off with increased downloads, more active monthly users, high-value players, and most recently, Kash Karnival achieved a 5 rating. stars on the Apple App Store and a 4-star rating on the Google Play Store.

Royal Wins CEO Peter Gan commented: “The consistently positive customer feedback we receive on our flagship game of skill game is very encouraging, and its ever-increasing popularity means we are firmly entrenched in the Google Play Store and Apple App Store. We have now requested that Kash Karnival be released on the Samsung Galaxy Store as well, further increasing our Android footprint.The platform adjustments we made recently now allow us to achieve an instant know-your-customer process, from submission upon approval, with a target time of 24 hours for all legitimate withdrawals.Among active players and high rollers are extremely popular.As a result, we are increasing our jackpot types, sizes and frequencies for different bet amounts. aims to radically improve our retention rates and our LTV.

North American-focused advertising and marketing

The US market response exceeded company expectations, prompting management to direct approximately 90% of Kash Karnival’s advertising budget to the North American market, with particular attention to the United States.

Royal Wins has also refined advertising and marketing language to meet compliance and regulatory requirements with major social networks, Google search and display networks and in-game advertising. Management expects this to reduce current new customer acquisition costs from $12.60 per new subscriber to a long-term average of $5.40, especially for Android users. Direct email marketing and user communications also received similar treatment, ensuring that all users, especially active paying customers, receive clear messages for “Play to Win” games and reward mechanisms, and effective responses to users making deposits or withdrawals.

Efficiency upgrades have also been implemented to include more ways for users to deposit quickly through a variety of credit card payments as well as in-app purchases and the Know Your Client (KYC) process. . Royal Wins is now able to offer instant approvals when accepting required KYC documents and reduce withdrawal turnaround time for verified and approved users from 3 business days to 24 hours. The company sees this as an important upgrade to boost user confidence and positive reviews.

arcade corner

The Play for Prizes section called Arcade Corner is also seeing a surge in popularity among users who want to win and redeem real prizes. On average, Royal Wins sees a 170% monthly increase in Arcade Corner activity, with a total of over 27,000 sessions played. The company will now expand the range of real prizes allowing users to bet more and win larger tickets and bespoke items worth up to CA$5,000.

Royal Wins also announces that the Company today granted 11,772,882 incentive stock options to employees, officers, directors, advisors and consultants of the Company under its “Incentive Stock Option Plan”. ‘incentive actions 2021’. Each option has an exercise price of $0.30 for a period of five years from the date of grant with a range of vesting periods.

About Royal Wins Corporation

Royal Wins is an innovative digital game studio pioneering pure skill gaming with real money prizes available on mobile casual games. Established in 2014, we design, develop and operate real money games of skill to disrupt and dominate the online gambling space, so all players of legal age can play and win changing jackpots and prizes life based on their skills rather than pure chance and luck. Our core innovation and intellectual property focuses on solving big data issues regarding game mechanics of skill, cash prize balancing algorithms, game difficulty modules, and maintaining payout percentages. player rewards.

Royal Wins has released a suite of pure skill mobile games on Android and iOS mobile/tablet platforms.

Royal Wins is listed on the Canadian Securities Exchange under the symbol SKLL and on the OTCQB under the symbol RYWCF.

For more information please contact:

Royal Wins Corporation

Nicholas Konkin
Communications Director
Telephone: 1 647 249 9299 ext. 305
Email: [email protected]

Forward-looking statements

Statements in this press release that are forward-looking statements are subject to various risks and uncertainties regarding the specific factors disclosed herein and elsewhere in the Company’s filings with Canadian securities regulators. When used in this press release, words such as “will, might, plan, estimate, expect, intend, may, potential, believe, should” and similar expressions, are statements prospective.

Forward-looking statements may include, but are not limited to, statements regarding unaudited financial results and projected growth of the Company. Although the Company has attempted to identify important factors that could cause actual results, performance or achievements to differ materially from those contained in the forward-looking statements, there may be other factors that cause the results , performance or achievements are not as expected, estimated or intended, including, but not limited to: dependence on obtaining regulatory approvals; invest in target businesses or projects that have limited or no operating history and are subject to inconsistent laws and regulations; changing laws; dependence on management; additional funding requirements; competetion; hinder market growth and state adoption due to inconsistent public opinion and perception of the medical and recreational marijuana industry and; regulatory or policy change.

There can be no assurance that such information will prove to be accurate or that management’s expectations or estimates regarding future developments, circumstances or results will materialize. Due to these risks and uncertainties, the results or events predicted in these forward-looking statements may differ materially from actual results or events.

Accordingly, readers should not place undue reliance on forward-looking statements. The forward-looking statements contained in this press release are made as of the date of this release. Royal Wins Corporation disclaims any intention or obligation to update or revise this information except as required by applicable law, and the Company assumes no responsibility for the disclosure relating to any other company mentioned herein.

No securities regulatory authority or stock exchange has reviewed, approved, disapproved or accepted responsibility for the contents of this press release.

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Kimberly B. Nguyen